Best Online Marketing Degree Programs in Florida
Below are the top-ranked Online Marketing programs in Florida, ranked according to quality, accreditation, cost, and other important factors.
Florida Atlantic University
Online BBA (OBBA) - Marketing
Key Highlights
- The Online BBA in Marketing prepares students for marketing positions across industries.
- Students develop technical skills in advertising, personal selling, lead generation, digital marketing, business analytics, and competitive intelligence.
- Skills gained include social media management, digital marketing campaigns, and pricing strategies.
- The program offers courses in advertising, personal selling and negotiation, and lead generation.
- The business school is AACSB-accredited.
Program Description
Florida Atlantic University's Online BBA program in Marketing prepares students for various marketing positions across industries. It focuses on developing technical skills in advertising, personal selling, lead generation, digital marketing, business analytics, and competitive intelligence. Students learn to create content for social media, develop pricing strategies, analyze website KPIs, and gather consumer feedback.
Program Features
- Accreditation: AACSB
- Transfer Credits: Accepted
Skills You'll Gain
Social media management, Digital marketing campaigns, Pricing strategies, Promotional strategies, Website KPI analysis, Consumer feedback collection, Market research, Consumer behavior analysis
Tuition & Costs
- In-State Tuition: $2,522/year
- Out-of-State Tuition: $14,374/year
Contact Information
- FAU College of Business
- [email protected], [email protected]
- 561-297-3688
Sample Courses
Advertising, Personal Selling and Negotiation, Lead Generation, Promotional Management, Digital Marketing...
Florida International University
Bachelor of Business Administration BBA in Marketing
Key Highlights
- The BBA in Marketing prepares students for careers in retailing, social media and e-marketing, advertising, public relations, communications, logistics, marketing research, and sales management.
- Students gain skills in marketing principles, strategy development, consumer behavior analysis, sales techniques, and marketing research.
- The program offers a concentration in Marketing.
- Students can participate in the American Marketing Association chapter.
- The curriculum emphasizes creative and critical thinking skills.
Program Description
The Florida International University Online Bachelor of Business Administration with a concentration in marketing prepares students for careers in retailing, social media and e-marketing, advertising, public relations, communications, logistics, marketing research, and sales management. The program provides a foundation in marketing principles and strategy, consumer behavior, sales, research, and presentation skills.
Program Features
- Concentrations: Marketing
- Transfer Credits: Accepted
Skills You'll Gain
Marketing principles, Strategy development, Consumer behavior analysis, Sales techniques, Marketing research, Presentation skills, Creative thinking, Critical thinking
Tuition & Costs
- In-State Cost Per Credit: $236
- Out-of-State Cost Per Credit: $649
- Additional Cost Information:Credits Required: 120
Full Sail University
Digital Marketing Bachelor of Science
Key Highlights
- The program covers marketing principles, emerging technologies, and digital entrepreneurship.
- Students gain skills in marketing strategy development, brand cultivation, search engine optimization, and web design.
- The curriculum includes courses such as Video-Sharing Platforms, Psychology of Play, and Innovative Business Solutions.
- Students develop portfolios through Project and Portfolio courses.
- The program includes physical science and cultural studies.
Program Description
The Digital Marketing Bachelor of Science program prepares students for the dynamic digital marketing industry by covering marketing principles, emerging technologies, and digital entrepreneurship. Students learn to create marketing strategies for products or services, develop and cultivate brands, and navigate the digital landscape. The curriculum includes search engine optimization, content strategy, campaign development, display advertising, statistics, physical science, cultural studies, and career preparation.
Program Features
- Transfer Credits: Accepted
Skills You'll Gain
Marketing strategy development, brand cultivation, search engine optimization, content strategy, campaign development, digital analytics, reporting, social media marketing, web design
Tuition & Costs
- In-State Tuition: $26,417/year
- Out-of-State Tuition: $26,417/year
Sample Courses
Creative Presentation, Psychology of Play, Video-Sharing Platforms, English Composition I, Introduction to Marketing...
Rasmussen University
Marketing Bachelor's Degree
Key Highlights
- The Marketing Bachelor's Degree at Rasmussen University offers specializations in Digital Marketing and Sales Management.
- Students gain skills in SEO tactics, visual and social media engagement, and integrated marketing campaigns.
- The curriculum covers traditional and online marketing channels, market research, and public relations.
- An accelerated Master’s pathway allows students to take one MBA course as part of the Bachelor’s degree at no extra tuition cost.
- The program includes courses such as Digital Marketing Strategies, Social Media Marketing, and E-commerce Marketing.
- Graduates will be prepared for in-demand marketing and sales roles.
- Rasmussen University is accredited by the Higher Learning Commission.
Program Description
The online Marketing Bachelor's degree at Rasmussen University prepares students for in-demand marketing and sales roles. The curriculum covers traditional and online marketing channels, market research, public relations, Search Engine Optimization (SEO), and product management. Students can specialize in Digital Marketing or Sales Management. An accelerated Master’s pathway allows students to take one MBA course as part of their Bachelor’s degree, offering a head start on a Master’s degree at no extra tuition cost.
Program Features
- Accreditation: Higher Learning Commission
- Concentrations: Digital Marketing, Sales Management
- Transfer Credits: Accepted
Skills You'll Gain
SEO tactics, visual and social media engagement, market research, digital advertising, sales strategies, integrated marketing campaigns
Tuition & Costs
- In-State Tuition: $13,452/year
- Out-of-State Tuition: $13,452/year
Sample Courses
Principles of Marketing, Consumer Behavior, Marketing Research, Integrated Marketing Communications, Digital Marketing Strategies...